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COURSE 4. Activate the Targeting Powers of LinkedIn's Sales Navigator Search & CRM ($147.00)
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This Course goes deep into using the LinkedIn Sales Navigator Search Engine & CRM to identify and track your ideal target professionals, i.e. strategic partners, prospective clients, recruiters or hiring managers.
It benefits professionals in career transition, consultants and business owners ready to accurately identify, tag and track LEADS (individuals) and ACCOUNTS (companies for Account Based Marketing).
Course 4 covers 30 lessons and includes: training videos and transcripts, downloadable files, to-dos and homework assignments.
Creator & Instructor: Dr. Jean-Michel Tournier
COURSE 4 TABLE OF CONTENT
1. Introduction - LINKEDIN Stats and Premium Memberships
2. The Conventional LINKEDIN Search Engine and Categories
3. LINKEDIN Sales Navigator: KPIs and Traffic Monitoring
4. Your Sales Navigator Social Selling Index (SSI)
5. LINKEDIN Sales Navigator: Overview of Advanced Search Filters
6. Advanced Boolean Search Strings
7. Spotlights Advanced Search Filters and Their Use
8. Past Leads and Account Activity Search Filters
9. How and Why Should You Save Leads in The Sales Navigator CRM?
10. Sales Navigator's Relationship Advanced Search Filter
11. The Sales Navigator's Geography Filter: By Region or Zip Code Radius
12. The Sales Navigator's Company Filter
13. The Sales Navigator's Industry Filter
14. How To Evaluate How Active an Industry is On LINKEDIN?
15. The Seniority Level and Function Filters
16. The Sales Navigator's Title Filter - Boolean Search Capable
17. Other Advanced Search Filters: Schools and Alumni
18. How To Leverage The Sales Navigator's Role And Tenure Filters
19. Company Type and Headcount Search Filters
20. Leveraging LINKEDIN Groups: Commonality, Free Messaging and Gender Targeting
21. How To Identify LINKEDIN Groups with The Largest Number of Your Leads?
22. How To Get Accepted into New LINKEDIN Groups Quickly
23. Bonus: Simple Secret Strategy With 65% Acceptance Rate And >50% Engagement
24. Troy Shares His Advanced Boolean Search Guide
25. Time For Questions and Answers (Q&As)!
26. Building Relationships on LINKEDIN By Coming from a Place Of SERVICE.
27. Hyper-Targeting for Modern B2B Sellers: Sales Navigator
28. Hyper-Targeting Case Study - Outsourcing Software Dev Services
29. Hyper-Targeting with Buyer Intent - Outsourcing HR Services
30. Sales Navigator CRM Alerts & Trigger Events
Praise for our LinkedIn Mastery Courses
Jackie Brennan, Mindset and Breath-Work Coach, London UK
I recently attended Jean-Michel’s Advanced LinkedIn Profile Optimization Training and I just want to say - it was fantastic!
As a relatively newcomer to being self-employed and looking to grow my business, I realized that I needed to understand more about LinkedIn.
I must admit that I was a bit apprehensive about joining as I read the word ‘advanced’ and thought - that’s not me. However, I needn’t have worried as Jean-Michel explains everything in a straightforward and easy to understand way. So much so that I was immediately able to go and make some upgrades to my profile!
The content is packed full with tips and clear examples and if I can put them into place, then anyone can.
I would definitely recommend this course to anyone who wants to get the best out of their LinkedIn profile.
Chris Colt, "The Challenge Champion" Servant Leader, Hero Club Ambassador
I don’t know where to start with Jean-Michel! He helped me brand myself to the next level. He listened to exactly what I was looking to accomplish. Then quickly showed me a path to the desired results!!
It was custom to my needs and GAVE ME 5 HOURS BACK IN EACH DAY FOR MY BUSINESS. This has allowed me to be laser focused on those who want to work with me.
Since working with Jean-Michel, my BUSINESS VOLUME AND TEAM GROWTH HAVE SKYROCKETED and WE ARE ONLY 35 DAYS IN!!!
What is more exciting is the fact that I now have more time with my family and I am no longer chasing people, they are coming to me and booking meetings on my calendar.
HIGHLY recommend Jean-Michel!!!
Luann Horobin, Career Strategist & Executive Coach, Calgary CA
I have recently taken the LinkedIn Advanced Training by Jean-Michel, and it is highly beneficial if you want to get your LinkedIn to be working better for you.
It is current, up to date information, it helps with SEO, the use of LinkedIn and also how to set yourself apart, and increase your visibility and benefit of LinkedIn.
Definitely, it is the best course I have taken for quality of content, and being able to benefit from it right away.
David Alemian, Founder - Talent Retention Plans, Oceanside CA
Outstanding course. I've studied how to use LinkedIn a lot, and the information in this course is nowhere else to be found!!!
I'm glad that I attended... Well worth the price!!! Thank you.
Pad Swami, Global Talent Partner, San Francisco Bay Area
Jean-Michel, your session today was an eye opener and refresher. Very nicely presented and packed full for one hour of value.
I have used LinkedIn since 2004 and extensively in head hunting and recruiting. Among all the social media, LinkedIn is the best for BD recruiting and research. Although LinkedIn is pushing their sales, they don't educate the user as you did.
BTW I cover LinkedIn in my bootcamps and when I get Corp training requests, I will engage you. One word of appreciation: "AWESOME"!
Gianna Miceli, Author, Speaker & Podcaster: Holistic Wellness Coach
Jean-Michel is kind, patient, organized, and very informed about LinkedIn. Today a woman called me a “legend” from looking at my profile.
He definitely knows how to spice it up so you look like a rockstar in text; and he is extraordinarily meticulous researching your demographic to target.
I had previously worked with another LinkedIn “expert,“ and Jean blows him away in every way.
Luann Horobin, Career Strategist & Executive Coach, Calgary CA
I have recently taken the LinkedIn Advanced Training by Jean-Michel, and it is highly beneficial if you want to get your LinkedIn to be working better for you.
It is current, up to date information, it helps with SEO, the use of LinkedIn and also how to set yourself apart, and increase your visibility and benefit of LinkedIn.
Definitely, it is the best course I have taken for quality of content, and being able to benefit from it right away.
Marc Danziger, Lean and Agile methodologies Executive Leader, Los Angeles CA
The course was well worth the time –
I thought I had LinkedIn wired, and I really don't.
David Zaepfel, COO, Management Consulting, Private Equity
I tried to do this myself with no success, then hired other services with little positive results.
This experience was completely different. Jean-Michel KNEW EXACTLY HOW TO OPTIMIZE MY LINKEDIN PROFILE to drive views, connections and target my audience.
The best news: my target audience started contacting me instead of me chasing them like before! If you are looking for the best, you found him in Jean-Michel.